My Wedding Guide is New Zealand's most comprehensive wedding services directory with over 21,000 wedding service suppliers nationwide and beyond. With also having lots of tools and tips for brides-to-be, My Wedding Guide is a great place to plan your entire wedding. With great SEO and great site traffic, My Wedding Guide is an attractive proposition for wedding services providers too.
2010 Product Launch
MAS Strategy used its pioneering knowledge of online technology to start its first ‘niche online directory’ focusing completely on the New Zealand market initially. MAS Strategy believes niche directories are the natural evolution of the online directory market, and an online platform for a whole industry is vital when your customers are a generation of people who want information at their fingertips ever faster.
In the first year after development, they built a database of more than 17,000 New Zealand businesses providing wedding services to attract users. SEO specialists optimised thousands of keywords and phrases like ‘ceremony venues’, ‘reception venues' and optimised articles in the Bridal Tips section of My Wedding Guide which now accounts for over 30% of the site’s traffic. It features editorial pieces from New Zealand-based industry leaders offering advice to brides on creating their perfect wedding day.
2012 Market Leader
Since the launch of My Wedding Guide, more than 50 wedding directories can now be found online concentrating on the New Zealand market. In the short space of time, it has been running, My Wedding Guide has become the number one online wedding directory in New Zealand. It receives the highest average number of views of any New Zealand-based online wedding directory per year – over a quarter of a million – and hosts the largest database of businesses dedicated to the industry – 21,000 plus.
2014 Redesign | New Features
My Wedding Guide launches a new look site with exciting features for our extensive clients to further enhance their exposure and make it the most measurable marketing tool within the wedding industry:
* Advertisers can now log in and manage all their content by having the ability to upload or amend their listings at any time.
* Advertisers can now log in and view their advertising performance report at any time. Keep track of how many people viewed your advert or how often your categories are being searched by brides in your respective region. The most measurable form of advertising.
* We are now showcasing 50 top businesses under featured business from our premium clients.
* We will showcase 8 new featured businesses on the home page every time someone views the homepage
* Our premium clients can now promote their events on their premium listing and the event section.
2016 New owners
My Wedding Guide was bought by Niche Directories Ltd who intend to make the site even more attractive to users and advertisers alike.
My Wedding Guide is owned and operated by Niche Directories Ltd.
MAS Strategy is a New Zealand owned online publishing house and marketing consultancy.
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